Trend analysis: "Marriage? - No, thank you!"
Trend analysis: "Marriage? - No, thank you!" Young people find leisure activities more important than starting a family. More and more people [...]
"Pure television" is passé
„"Pure television" is passé. New trend analysis confirms: Television is increasingly becoming secondary. TV viewers are [...]
"Fully stressed": What makes teenagers aggressive in their free time
„"Completely stressed out": What makes teenagers aggressive in their free time. BAT study: Chronic stress increases aggression in teenagers [...]
Young people are living more and more beyond their their means
Young people are increasingly living beyond their means. They are heavily dependent on leisure trends. Today's youth [...]
"Work more - for leisure leisure consumption!"
„"Working more – for leisure consumption!" A new trend among young employees in West Germany [...]
Leisure time in the club
Leisure time in clubs: BAT study on German club life. More than half of all Germans (57 %) [...]
Watch TV, look away, fall asleep...
Watching TV, looking away, falling asleep… More and more TV viewers are mentally switching off. A significant increase in recent years. [...]
How happy are the Germans?
How happy are Germans? New BAT study on leisure time and quality of life. Unequal distribution of life satisfaction [...]
Employees seek meaning and joy in their job
Employees seek meaning and joy in their work. The call for more leisure time is becoming quieter. In [...]
The Mallorca syndrome: Happiness in the big crowd
The Mallorca Syndrome: Happy in the Crowd. One in five holidaymakers loves swimming in the [...]
