Leisure Time Monitor 2001
Leisure Monitor 2001: A renewed focus on families. German citizens are changing their lifestyles. In turbulent times, the desire for [...]
BAT Media Analysis 2001
BAT Media Analysis 2001: Computers more important than books for the first time. Youth are changing their habits. The media revolution is releasing its [...]
Leisure monitor 2000
Leisure Monitor 2000: More activity than loneliness. A single person rarely stays alone. More and more people live [...]
Xtrem - extreme sport as a contemporary phenomenon
Xtrem - Extreme sports as a contemporary phenomenon: Youth between thrill and cult. Extreme sports as a contemporary phenomenon: Higher, harder [...]
BAT Media Analysis: Only one in four American "is in"
BAT Media Analysis: Only one in four Americans "is online" Germany/USA comparison shows: American internet conditions are a myth The [...]
Cathedrals of the 21st century
Cathedrals of the 21st Century: EXPO, Nürburgring, and Oktoberfest. The mega-events of the Germans in the year 2000 [...]
Quo vadis, Sunday?
Whither Sunday? 56 percent of the population demand Sunday rest. Sunday is dear to Germans [...]
Leisure Time Monitor 1999
Leisure Monitor 1999: After the fun-oriented decade of the 1980s, trend researchers predicted a new decade focused on meaning for the [...]
Generation @
Generation @Surfer. Zapper. Life artists. British American Tobacco's research institute publishes comprehensive study on life [...]
Leisure Time Monitor 1998
Leisure Monitor 1998 Target group "New seniors": Growth areas in an aging society Germany in the 21st century: [...]
