42nd German Tourism Analysis 2026
Despite economic pressures, social conflicts and a tense general mood, the frequency of travel continues to increase, and more money is being spent than ever before.
Despite economic pressures, social conflicts and a tense general mood, the frequency of travel continues to increase, and more money is being spent than ever before.
Work as a meaningful life task is losing its significance. More and more people are striving for a balance between self-realization and quality of life. Young people, in particular, are placing greater emphasis on enjoyment and freedom. This is the conclusion of a recent study by the non-profit FOUNDATION FOR FUTURE ISSUES, for which over 2,000 German citizens aged 18 and over were surveyed in a representative sample.